Bet365 is a world-renowned sportsbook and is the largest online-only bookmaker in the UK. It is one of the biggest overall betting operators in terms of customer base and global volume.
In this review, we put the site to the test by signing up, verifying our account, depositing real money, placing bets and withdrawing funds.
Our unique BL Score also combines real user tests from Trustpilot, app stores and the editorial team to give a full, honest look at Bet365.
| Betting Margins (Average) | 5.7% |
|---|---|
| Min Deposit | €5 |
| App Availability | App Store, Google Play |
| Payment Methods |
| Sportsbook | Independent |
|---|---|
| Betting Margins (Average) | 5.7% |
| Racing Markets |
Yes
|
| Bet Builder |
Yes
|
| Live Streaming |
Yes
|
| Early Payout |
Yes
|
| Cash Out |
Yes
|
| Best Odds Guaranteed |
Yes
|
| Acca Insurance |
Yes
|
| Min Deposit | €5 |
|---|---|
| Fee | No fee |
| Min Withdrawal | €5 |
| Fee | No fee |
| Rating | 4.7 |
|---|
| Rating | 4.5 |
|---|
| Support Methods | |
|---|---|
| Opening Hours | 7 Days a week, 24/7 |
| Has FAQ |
Yes
|
| Licence | GRAI (0539-RB-26-0001) |
|---|---|
| Owner | Hillside Sports & Gaming |
| Founded | 2000 |
| Bonus | 4 |
|---|---|
| Sportsbook | 5 |
| Casino | 3 |
| Customer Support | 4 |
| Payment Methods | 4 |
| Licence & Safety | 5 |
| Design and User Experience | 4 |
| Overall | 4 |

Bet365 is one of the biggest operators in the world of sports betting and we found everything from the registration, deposit, and withdrawal process to the selection of markets at our disposal to be excellent.
For us, Bet365 lost a point in its overall score largely due to the casino and sign-up offers, even if the sportsbook welcome bonus of a €30 free bet when you bet €10 is satisfactory.
The wide range of promos - from daily odds boosts, specials, free bets, and features like the Bet Builder and each way extra - more than make up for this. You won't find a bookmaker offering more value back to the punter in terms of promotions and specials.
In our test, the withdrawal process was one of the best we've come across in terms of time, with automated processing resulting in our funds being received in just two minutes.
Regarding the betting margins at Bet365, we calculated anywhere from 5.7% to 6.2% on Premier League games, so an average margin of 6% puts Bet365 up there with the best of them.
With over 40 sports and hundreds of betting markets, Bet365 ticked all the boxes here too.
A couple of negatives were the payment options for Irish players. It would be nice to see a few more added, despite PayPal and Visa debit being in the cashier. The only option we had to withdraw in our test was the Visa card used to deposit.
The Bet365 site is a little bit cluttered and there's a lot going on, but apart from that, there are not too many complaints from us.
Bet365 was founded in 2000 by Denise Coates, who remains the majority shareholder in the company. She is joint-CEO alongside her brother.
Bet365 trades under Hillside (Europe) ENC and its headquarters is based in Stoke-on-Trent. It holds multiple licences and its presence is growing around the globe. For example, Bet365 is live in around 20 states in the US.
Bet365 has a long-standing partnership with local Stoke City Football Club, which isn't surprising when you consider the bookie's roots.
Read our full review of Bet365 below to find out everything you need to know, from the withdrawal process, betting margins, latest promos and more.
Bet365 is licensed by the Gambling Regulatory Authority of Ireland (GRAI) under the licence number 0539-RB-26-0001. It also holds licenses with under the UKGC with account number 55148 and the Gibraltar Gambling Commission, the Malta Gaming Authority.
Ratings on Trustpilot can often be misleading when it comes to betting sites, so we wouldn't let a rating of 1.3 for Bet365 overly affect our thoughts on the bookie. It is, after all, one of the leading bookies in the world!
Bet365 has indeed been fined in the past, albeit not by GRAI, but rather by the UKGC. It was slapped with a £580k fine back in 2024 for social responsibility and anti-money laundering failures. It remains to be seen what will happen under licensing from the GRAI.
Bet365 deposit methods include Visa debit, Mastercard, Apple Pay, Google Pay, PayPal, Bank Transfer, and Paysafecard.
The minimum deposit from most of these payment options is just €5, but with PayPal the minimum deposit is €30. Furthermore, if you're using a bank wire transfer to top up your account, the minimum deposit is €100 which is relatively high.
Considering that PayPal is a relatively popular method, it stings a little to see such a high minimum deposit, but we do understand that it comes with a lot of fees for the bookies.
With Visa debit, which was the method we used in our test, we deposited €5 instantly. The fact that the minimum deposit is so low is a plus point for players wanting to sign up and test the waters.
| Payment Method | Min Deposit | Max Deposit | Deposit Fee | Processing Time | Triggers Bonus |
|---|---|---|---|---|---|
| Visa | €5 | €40,000 | No fee | Instant | |
Mastercard | €5 | €40,000 | No fee | Instant | |
| Apple Pay | €5 | €40,000 | No fee | Instant | |
Google Pay | €5 | €40,000 | No fee | Instant | |
PayPal | €30 | €8,000 | No fee | Instant | |
Paysafecard | €5 | €1000 | No fee | Instant |
Let's get into the nitty gritty of depositing with Bet365:
Once logged into your Bet365 account, click on your balance in the top right corner of the screen.
You'll be brought to a balance screen with deposit and withdraw options. Simply click the big green 'Deposit' button.
At the top of the page, you can slide between available deposit options. Pick the one that makes the most sense to you and then enter your payment details and type the amount you want to deposit into the box provided. Then click the green Deposit button at the bottom of the screen.
After you've confirmed your deposit you should see a screen saying "deposit successful" and your funds will be added to your real money balance.
With an active Bet365 account, there are usually no issues withdrawing funds. Since we deposited for testing purposes, we placed a €5 bet on a 1/20 shot before withdrawing to avoid any potentially anti-money laundering red flags, which can happen sometimes.
Under normal circumstances, this isn't something you need to think about. What you do need to think about, though, are the restrictions on the withdrawal methods. We could only withdraw back to the Visa debit card that we used to deposit, which is standard procedure for most bookies.
We withdrew €5 immediately without any problems during our test. The withdrawal process was automated and it took just six seconds to initiate. Funds hit the bank account in just two minutes. Everything you need to know is collected below.
| Payment Method | Min Withdrawal | Max Withdrawal | Withdrawal Fee | Withdrawal Time |
|---|---|---|---|---|
| Visa | €5 | €30,000 | No fee | 2 minutes in our test |
Mastercard | €5 | €30,000 | No fee | 1-3 business days |
| Apple Pay | €5 | Not specified | No fee | 1-3 business days |
Google Pay | €5 | Not specified | No fee | 1-3 business days |
PayPal | €30 | Not specified | No fee | within 24 hours |
In our test, withdrawing funds from Bet365 was a seamless process. Below is a step-by-step guide:
Log in to your Bet365 account. Open your banking section via the head and shoulders icon in the top right-hand corner of the screen or click on your balance directly.
Click on the 'Withdraw' button on your balance screen, which shows you the total amount you can withdraw.
You'll now see your preferred deposit method prepopulated in the Cashier and a box where you can input your desired withdrawal amount. Enter this figure and hit the green 'Withdraw' button to confirm.
You should see a notification and confirmation message that your withdrawal request has been received.
With over 25 years in the online gambling space, Bet365 has grown into a global entity and it is one of the biggest brands in the niche. We expected big things in our review and we were not left wanting.
The football and horse racing products are top of the range, and overall there are over 40 sports to bet on in the lobby. Let's delve into these now.
At Bet365, every league in the UK and Ireland is catered for, from the English Premier League to all the main leagues throughout Ireland, Wales, Northern Ireland and Scotland.
Looking through the menu, there doesn't seem to be a country where football isn't covered. We can bet on anything from Europe's top leagues, the Algerian league to the Americas, so there are football matches to wager on around the clock.
Premier League games consist of hundreds of markets with dozens available for bet builders. The bet builder markets range from the full-time result to player shots on target and goalscorers. Acca boost and early payout promos feature on several of these matches.
The new 'Sub on, play on' feature adds serious extra value to your betting experience while there are odds boosts, enhanced odds and specials available on the majority of matches.
Percentage winnings boosts and free-to-play challenges are all part of the Bet365 football experience too.
In terms of betting margins, we are looking at around 5.6% to 6% for Premier League games, which falls under the 'very good' category.
Offering Best Odds Guaranteed, position payouts, 'each way extra', and with bet boosts aplenty, the horse racing product at Bet365 is also top-notch. Live streaming is available for most of the main meetings and venues in the UK and Ireland once you have an active Bet365 account.
There are antepost markets for all the big meets like Cheltenham and Royal Ascot while general markets on UK and Ireland races include place betting, 'either to win', top finishes, placepots. There are also exotic markets like Exactas, Trifectas and a range of forecasts.
You can boost or build your bet on selected races with specials or the Bet Builder tool.
With over 40 markets in all, there's something for everyone at Bet365. Sports like golf offer in-depth virtual tracking features and updated real time stats. An advanced results service at Bet365 covers several sports.
You can sort the sports menu by 'next to start' and bet on everything from cricket to darts, American sports and Gaelic Games. MMA and Greyhounds are popular with punters too and Bet365 also offers Virtual Sports to try your hand at.
To venture over to the Bet365 online casino, simply click the casino icon in the nav bar at the bottom of your mobile device. You can also download the Bet365 mobile app for a fully immersive casino experience.
On the casino page, you can toggle between slots, table games, card games, poker and even a full Live Casino suite of games. We could search by game or by provider in the search bar in clear view at the top of the page.
The main casino library or lobby is segregated into different sections and the we could filter games by type, theme, bonus features, volatility, RTP% and provider.
There are around 4,000 titles under the Bet365 Casino portfolio and there are 50 or so software providers, including Pragmatic Play, Yggdrasil, Spribe and Games Global powering the games.
As you might consider, the Bet365 mobile app is widely regarded as one of the best around, packed with plenty of promos and a dedicated high-definition live streaming service.
The Bet365 mobile app for Android has a 4.6-star rating from 260k reviews on the Google Play Store. It's been downloaded over 5 million times.
In the Apple App Store, the iOS app is rated even higher at 4.7 but from only 16k ratings. It will take up 60.3 MB on your iPhone.
| Rating | 4.7 |
|---|



| Rating | 4.5 |
|---|



When we clicked into the Responsible Gambling page on Bet365 (which can be accessed via the menu at the bottom of the site), we were met with plenty of hints and tips on how to stay in control of your gambling activity.
There is a dedicated 'My Activity' page where you can keep track of your time spent playing, amount staked, net deposits and win/loss amount.
On this page you can also set betting limits, take a time-out, self-exclude, and turn on the reality check tool.
There is also plenty of support and advice in the Responsible Gambling section, including links and phone numbers to gambling help resources like Gamblingcare.ie and Gambling Therapy.
Finally, you can contact Bet365 staff directly 24/7, who are trained in dealing with problem gambling.
The Bet365 customer support can also be accessed through the main menu at the bottom of the website. You can click on 'contact us' or go straight to what we felt was a comprehensive FAQ section.
If you can't find the answer to your query in the FAQs, contact support directly and you'll see options like
In our testing of the bookie, we didn't come across a direct and active telephone number for Bet365 on the website itself.
| Live Chat |
Yes
|
|---|---|
| [email protected] | |
| Phone |
No
|
| Opening Hours | 7 Days a week, 24/7 |
It's easy to register on the Bet365 platform. Follow our quick guide below and sign up in under two minutes.
Go to the Bet365 homepage and click on the Join button in the top right-hand corner.
Complete the form, entering your personal details as required, including:
Once completed, hit the green "Continue" button at the bottom of the page.
Next, enter your current home address. You can do this manually or through an automated process if your address is saved on your device.
At this stage of the sign-up process, you must choose a secure password and whether you want to receive marketing emails. Accept the terms and conditions by ticking the relevant box and use any bonus code you might have (optional).
Now you're ready to play so click the green 'Join Bet365' button and fund your account.
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